Klæbo Never Earned As Much As This Year

By Leandro Lutz • 10.03.2023
Klæbo
Johannes Høsflot Klæbo is set to collect the highest income of his career this season. Sponsorships are the 26-year-old’s most significant source of income.

Johannes Høsflot Klæbo earned almost 700.000 Norwegian Crowns (about 62.000 Euros) at the World Ski Championships in Planica and is set to make around 22 million Norwegian Crowns (approximately 2 million Euros) in one year, but sponsorships that are the 26-year-old’s most significant source of income. 

“No matter how the rest of this season goes, it will be my best ever,” says Klæbo to VG

Johannes Høsflot Klæbo is set to earn the most considerable payment of his career this season: Five medals from the World Ski Championships, overall victory at the Tour de Ski and individual wins in the World Cup, various events income, sponsorship income and bonuses from sponsors, athlete scholarships and contributions from the Norwegian Ski Association to his investment plans mean that Klæbo will receive a payment of around 22 million Norwegian Crowns this year, at today’s exchange rate, about 2 million Euros. 

According to VG, this year’s income is approximately 7 million Crowns more than he earned last year. 

But it is from a cycling sponsor that is Klæbo’s biggest source of income. The Norwegian World Tour team Uno-X has signed an agreement with Klæbo, giving the cross-country ski star 25 million Norwegian Crowns over five years. Klæbo also has a private deal with the equipment supplier Craft, which gives him up to 3 million Crowns a year. 

Among the women, Frida Karlsson is the top earner. According to VG, she, too, has earned over 20 million Norwegian Crowns in the past year.  

The prize money in cross-country skiing is modest compared to other skiing disciplines. By comparison, Alpine stars Mikaela Shiffrin and her boyfriend Aleksander Aamodt Kilde have earned 9.2 million and 6.9 million Norwegian Crowns in prize money this season. 

Next up is the World Cup in Holmenkollen. See below the complete program with facts, start lists and results.

FACTS Holmenkollen World Cup Season 2022/2023

  • When: Saturday, March 11 to Sunday, March 12
  • Who: Elite national skiers
  • Where: Holmenkollen, Norway
  • What: FIS Cross-Country World Cup in Holmenkollen, Norway

PROGRAM

Saturday, March 11: 50km Mass Start F (Find more details here)

  • 10:30 CET: 50km Mass Start F, Men

Sunday, March 12: 50km Mass Start F (Find more details here)

  • 10:15 CET: 50km Mass Start F, Women

New this season is the same race distances for women and men in all World Cup events, as the International Ski & Snowboard Federation (FIS) decided in May. Several other changes have also been introduced to the World Cup.

Read More: Cross-Country Skiing Changes And World Cup Calendar For The 2022/2023 Season

Also Read: New Distances At The Cross-Country Skiing World Cup

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